In 2010 SMYK Group developed an innovative concept of a store dedicated for the largest cities in Poland.
SMYK Megastore – the most universal SMYK store format
The new concept is perfect for large shopping malls in major urban areas, where the whole family can spend as much time as they like shopping, without hurrying or worrying about the kids. And above all, they will find what they are looking for.
The first SMYK Megastore opened on 20 November 2010 at Targówek Shopping Centre in Warsaw.
MEGASTORE – MEGA SPACE AND MEGA CONVENIENCE
The SMYK Megastore concept first of all means huge retail areas — over 2,000 sq m. It also guarantees direct access from the parking lot, without lifts or stairs, eliminating barriers like escalators, for the youngest visitors travelling in strollers. The huge selection of products is thus combined with convenience and space, creating ideal conditions for a pleasant family shopping experience.
MEGASTORE – A PLACE FOR ALL
The whole space of SMYK Megastore is designed to make it easy to choose and buy products the customer needs. Shoppers will appreciate the wide, clearly marked aisles, the pleasant, bright, colours and the safe furniture adjusted to the youngest visitors. You can’t get lost at SMYK Megastore: clear marking of the departments and the right lighting make shopping a breeze. Customers can count on assistance from highly qualified salespeople – the staff at SMYK stores are always selected from among candidates with experience working with children.
MEGASTORE – EVERYTHING IN ONE PLACE
SMYK Megastore means the largest range of products, toys and accessories in every category. Customers can find products that are hard to find anywhere else.
MEGASTORE – MORE THAN SHOPPING
The Megastore format provides for areas where children can enjoy themselves with other youngsters and their guardians. There is a playground for kids, with lots of accessories. The “Mom and Kid” room is available to parents at any time, offering comfortable conditions for rest and infant feeding.
A STORE WITHIN A STORE
SMYK Megastore fully explores the concept of “a store within a store” that is already familiar to shoppers at other SMYK locations. The Megastore includes boutiques dedicated to the most famous and popular children’s brands, like Barbie, Fisher-Price, LEGO, PLAYMOBIL, Disney or Smiki.
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